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Les nouvelles r\u00e8gles de l\u2019\u00e9tiquetage du vin.<\/strong><\/p>\n On l\u2019oublie souvent, mais le vin est aussi un produit alimentaire\u2026 A ce titre, il devra \u00e0 partir du 8 d\u00e9cembre 2023, indiquer sa composition et sa valeur nutritionnelle. La d\u00e9rogation dont il b\u00e9n\u00e9ficiait depuis des d\u00e9cennies a fini par succomber aux \u00e9lans normalisateurs de la commission europ\u00e9enne.<\/p>\n Au niveau formel, la multiplicit\u00e9 des informations \u00e0 rajouter sur l\u2019\u00e9tiquette, qui comporte d\u00e9j\u00e0 huit mentions obligatoires, est ing\u00e9rable. C\u2019est pourquoi l\u2019utilisation d\u2019un QR code est autoris\u00e9 comme mesure alternative. Seule la valeur nutritionnelle exprim\u00e9e en kilojoules\/100ml ou par le symbole \u00ab\u00a0E\u00a0\u00bb du nutriscore devra \u00eatre port\u00e9e sur l\u2019\u00e9tiquette papier.<\/p>\n Cette obligation est-elle une nouvelle contrainte pour des producteurs d\u00e9j\u00e0 submerg\u00e9s de formalit\u00e9s ou une opportunit\u00e9 de regagner la confiance des acheteurs\u00a0?<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb3.27.4″ custom_margin=\u00a0\u00bb0px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||\u00a0\u00bb box_shadow_horizontal_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_vertical_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_blur_tablet=\u00a0\u00bb40px\u00a0\u00bb box_shadow_spread_tablet=\u00a0\u00bb0px\u00a0\u00bb z_index_tablet=\u00a0\u00bb500″][et_pb_column type=\u00a0\u00bb2_5″ custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb|||\u00a0\u00bb][et_pb_image _builder_version=\u00a0\u00bb3.27.4″ 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header_4_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_5_text_shadow_horizontal_length=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_5_text_shadow_vertical_length=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_5_text_shadow_blur_strength=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_6_text_shadow_horizontal_length=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_6_text_shadow_vertical_length=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_6_text_shadow_blur_strength=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb box_shadow_horizontal_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_vertical_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_blur_tablet=\u00a0\u00bb40px\u00a0\u00bb box_shadow_spread_tablet=\u00a0\u00bb0px\u00a0\u00bb z_index_tablet=\u00a0\u00bb500″]<\/p>\n Le premier ingr\u00e9dient d\u2019un vin, c\u2019est bien s\u00fbr le raisin. Mais il y a aussi les additifs (stabilisants, correcteurs d\u2019acidit\u00e9, conservateurs etc\u2026) sur lesquels r\u00e8gne un flou qui ne favorise pas la transparence r\u00e9clam\u00e9e aujourd\u2019hui par la majorit\u00e9 des consommateurs. Les vignerons s\u2019inqui\u00e8tent de cette r\u00e9volution pour deux raisons. Premi\u00e8rement, ce sont eux qui vont supporter le co\u00fbt de cette nouvelle contrainte. Deuxi\u00e8mement, la subite r\u00e9v\u00e9lation de termes barbares qui fleurent bon la chimie (E330, E334\u2026) va-t-elle refroidir les vell\u00e9it\u00e9s de l\u2019acheteur enfin \u00e9clair\u00e9\u00a0?<\/p>\n L\u2019agence Wine intelligence<\/em> a men\u00e9 l\u2019enqu\u00eate dans 10 pays. Les sond\u00e9s sont une majorit\u00e9 \u00e0 d\u00e9clarer vouloir continuer \u00e0 acheter un vin qui leur pla\u00eet m\u00eame s\u2019il contient des additifs. Ils montrent en revanche une grande m\u00e9connaissance du r\u00f4le de ces derniers dans le vin. Ainsi, rappeler leur fonction plut\u00f4t que les citer sans explications rassure le client et ne semble pas d\u00e9courager son achat, au contraire.<\/p>\n La fili\u00e8re vin, forc\u00e9e \u00e0 la transparence et \u00e0 la p\u00e9dagogie, peut regagner la confiance d\u2019une client\u00e8le qui finalement connait mal le produit. Expliquer, rassurer, et continuer son chemin\u2026<\/p>\n *le langage fleuri des vignerons n\u2019a pas encore \u00e9t\u00e9 r\u00e9glement\u00e9 par l\u2019UE<\/em><\/p>\n Retrouver toutes les r\u00e8gles d’\u00e9tiquetage du vin sur le site de la DGCCRF<\/a><\/p>\n Arnaud Heckmann<\/strong> [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" [et_pb_section bb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb3.27.4″ custom_margin=\u00a0\u00bb0px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||\u00a0\u00bb box_shadow_horizontal_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_vertical_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_blur_tablet=\u00a0\u00bb40px\u00a0\u00bb box_shadow_spread_tablet=\u00a0\u00bb0px\u00a0\u00bb z_index_tablet=\u00a0\u00bb500″][et_pb_row _builder_version=\u00a0\u00bb3.27.4″ custom_margin=\u00a0\u00bb0px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||\u00a0\u00bb box_shadow_horizontal_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_vertical_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_blur_tablet=\u00a0\u00bb40px\u00a0\u00bb box_shadow_spread_tablet=\u00a0\u00bb0px\u00a0\u00bb z_index_tablet=\u00a0\u00bb500″][et_pb_column type=\u00a0\u00bb4_4″ custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb3.27.4″ text_text_shadow_horizontal_length=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb text_text_shadow_vertical_length=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb text_text_shadow_blur_strength=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb link_text_shadow_horizontal_length=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb link_text_shadow_vertical_length=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb link_text_shadow_blur_strength=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb ul_text_shadow_horizontal_length=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ul_text_shadow_vertical_length=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ul_text_shadow_blur_strength=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb ol_text_shadow_horizontal_length=\u00a0\u00bbol_text_shadow_style,%91object Object%93″ ol_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ol_text_shadow_vertical_length=\u00a0\u00bbol_text_shadow_style,%91object Object%93″ ol_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb […]<\/p>\n","protected":false},"author":203,"featured_media":14141,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"Etiquetage du vin : mentions oblogatoires, QR code, on fait le point sur les nouvelles r\u00e8gles qui entrent en vigueur en d\u00e9cembre 2023.","_seopress_robots_index":"","footnotes":""},"categories":[8,6,5],"tags":[],"class_list":["post-14125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-de-lisv","category-du-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/posts\/14125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/users\/203"}],"replies":[{"embeddable":true,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/comments?post=14125"}],"version-history":[{"count":0,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/posts\/14125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/media\/14141"}],"wp:attachment":[{"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/media?parent=14125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/categories?post=14125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.isvin.fr\/en\/wp-json\/wp\/v2\/tags?post=14125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}La transparence, ce n\u2019est pas que pour les autres\u2026<\/em><\/strong><\/h4>\n
Emmerder le vigneron*, rassurer le consommateur\u2026<\/em><\/strong><\/h4>\n
Formateur\u00a0Bachelor,\u00a0<\/a>M1<\/a>\u00a0&\u00a0M2<\/a>
Auteur :\u00a0Histoire mondiale du vin fran\u00e7ais\u00a0\u00a0<\/a><\/p>\n